Ama la Vita
Living life to the fullest
Hello Media designed their new logo and is managing the rebranding.
There are some fun changes in Hillcrest Shopping Center as of September. Blades to Ballet, the skating and dance merchandise headquarters of Rochester is now Ama la Vita, with a focus on women’s fashion. Continue reading
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Magazine media engages readers!
- Magazines continue to score significantly higher than television or the internet in “ad receptivity” and other engagement dimensions.
- When consumers read magazines they are much less likely to engage with other media or to take part in non-media activities compared to the users of television, radio or the internet.
- Reader engagement with a digital interactive magazine (82%) is more than four times greater than with a website of similar content (18%).
Consumers feel that magazine advertising has more positive drivers, providing useful information and as credible source.
Consumers enjoy and trust magazine advertising. Magazines rank #1 out of 16 media for consumers having a positive and credible impression of advertising.
Magazines build buzz!
- Magazine readers are more likely than users of other media to influence friends and family on products across a variety of categories.
- Magazines complement the web in reaching social networkers, whom marketers increasingly favor to generate word-of-mouth.
Source: The Association of Magazine Media,
It’s never too early to start thinking about your holiday gift giving! Check out these local businesses for ideas for products and services to give!
A Do-it-yourself Experience
by Amy Krause | photography by A. Krause Studio
Growing up in the Midwest as a Korean adoptee in a transracial family, it was always important for me to experience opportunities where I could learn more about my Korean heritage. One of these opportunities was a summer camp in Minneapolis that was dedicated to celebrating Korean culture. Korean adoptees and their families came from all over the United States to experience this magical week filled with traditional Korean dance lessons, taekwondo demonstrations, music class, language lessons, delicious food and more. Continue reading
A Regional Round-Up of Women Authors
By Gina Dewink
Price of a Bounty
Keira Maddock lives in a dark future in which the Elite have everything, and everyone else suffers. She is a survivor. Out of necessity, she has become a skilled seductress, thief and bounty hunter—a Freelancer. When a typical job goes awry, it changes everything. Alliances are formed, long-kept secrets are revealed and lives are forever changed. In book one of the “Reliance on Citizens” trilogy, S.L. Wallace introduces a world divided in which not everyone is who he seems to be.
Author: S.L. Wallace (slwallace.com)
Best thing about being an area author: The opportunities! Rochester has so much to offer, yet has a small town feel with a highly diverse population. I really couldn’t ask for a better place to live. Continue reading
Women in Office, Part 2: General Election Candidates
By Brittney Marschall
Women have tackled milestones in politics, from the first women’s rights convention in 1848 to Minnie Buckingham Harper, the first Black woman in the state legislature in 1928 to Nancy Pelosi, who in 2007 became the first woman to serve as Speaker of the House. And now the Democratic nominee for vice president is Kamala Harris, the first Black and Asian American woman to be in the race. Continue reading
Mayor Kim Norton on leading during a
By Sara Dingmann
Photography by AB-Photography.us
Rochester Women Magazine sat down with Mayor Kim Norton the only way we can during a pandemic—over Zoom—and asked her about the significance of being Rochester’s first female mayor and her leadership in a chaotic time. Continue reading
A Growing Profession
By Trish Amundson
Area women are part of an expanding demographic in agriculture, proving it’s possible to succeed in a male-dominated field when you have hard-working stamina and a can-do attitude.
The U.S. has more female producers than ever, accounting for approximately 36% of all producers in the nation. Women are becoming more active and better recognized for their contributions in agriculture throughout the country. Here, four Southeastern Minnesota women share information about their unique journeys. Together, they play an integral role in changing the culture of farming for generations to come. Continue reading
Happy September! It’s hard to believe that fall is here. What a year this has been. A t-shirt I saw advertised on Facebook rated the year with one star out of five and said, “2020: Would not recommend.” I concur. Continue reading